Monday, December 22, 2008

Free Market at work - Two Liberal talkers are off the air


"Liberalism's voice in South Florida just got a couple of notches softer. Nicole Sandler and Jim DeFede, two of the area's strongest progressive voices, recently disappeared from the talk radio airwaves within a day of each other. DeFede quit the largely conservative WFTL-AM (850) Aug. 21 after the station bought out the remaining 14 months of his contract. Sandler was let go from the liberal WINZ-AM (970) Aug. 22. The absence of Sandler and DeFede leaves the area with only one major local political voice – centrist Joyce Kaufman at WFTL (unless you count WQAM's Neil Rogers). Both talkers covered the national news of the day as well as topics of interest to South Floridians, from the housing crisis, Indian casinos and hurricanes to local elections and breaking crime stories. Listeners won't get the local angle from Sandler's replacement in the 6 to 9 a.m. time slot, notorious shock jock Don Imus It's a transition her loyal audience has not welcomed." This article was written by John Thomason of Forum Publishing, Sept. 11, 2008

First of all, I feel your pain on being replaced by Don Imus. The man is a walking ignorant alcoholic skeleton. We had the same happen here when Glenn Beck replaced our morning guy (Bob Frantz). The difference is people actually listen to and like Glenn Beck (3rd most popular in America). But Bob Frantz was actually rewarded and was moved to the 7pm-11pm time slot. All of this because Bob produced a good show, a loyal following as well as new advertisers. As far as local news goes, watch the television, read the paper, or listen to a different local station Mr. Thomason.

But anyway, I don't feel like there is anything to complain about here Mr. Thomason. Classic example of the free market system at work. Lets break it down piece by piece. First someone produces a good radio show, then people listen to the show, the show gains an audience as well as advertisers.

Advertisers aren't going to waste money on a show that nobody wants to listen to.With that in mind we get a taste of what it feels like at Air America.

2 comments:

Anonymous said...

FYI. Defede said he was hoping tht WFTL would buy out his 14 months on his contract. That never happened. They settled on something like 3 weeks. His show was awful and ratings were near zero. That's why he is no longer on the air.

Anonymous said...

Thanks for the info. Like I said, let the people decide what they want. YAY FREE MARKET!